See what insiders may miss
I do not need to arrive as the industry expert. I listen quickly, test what I hear, and identify what insiders may no longer see.
Interim Marketing & Business Development Leadership
When something important
isn’t working.
I determine why, build the fix, lead the execution, and leave the organization with a stronger system its team can continue.
Perhaps...
A leader has left.Growth has stalled.Marketing has lost direction.Sales and marketing are disconnected.A major initiative is losing momentum.
The Interim Advantage
The work can move now.
The permanent decision can come later.
Some organizations do not need another permanent executive. They need the right leader for the work in front of them.
I bring senior-level experience in marketing, business development, partnerships, events, communications, and growth into focused assignments with a clear purpose and a defined horizon.
Meet Cathren →Marketing Leadership
Strategy should show up
in the work.
Make value clear
Translate what the organization does into a message people can understand, trust, and act on.
Connect growth
Align marketing, business development, partnerships, events, and sales around the same objective.
How I Work
Clear thinking.
Visible progress.
A strong handoff.
Assess
Listen, observe, and identify what the moment actually requires.
Align
Build a practical plan and bring the right people around it.
Execute
Give the work experienced ownership and move it into the world.
Transition
Leave the team, systems, and next leader stronger than I found them.
Leadership Perspective
“Cathren has a gift for asking the right questions and helping leaders see their decisions from a broader perspective. Our conversation gave me greater clarity around the Health & Safety Summit and helped me make more intentional choices about how we structure the event and serve our audience.”
— Nick Williams · CEO, American Subcontractors Association Colorado
What needs to move?